What we do

Since the year 2000, our booth at Pier 39 Boat Rides (and our website sfboatrides.com) has had one goal: we want to be the one-stop-shop for adventurous, luxurious & premium boating experiences on the San Francisco Bay. We pride ourselves on providing unparalleled service to our customers and partners.

Why we are different

There are a whole lot of choices for boating experiences on the San Francisco Bay. If you are interested in a tour, we want to assure you that we will help you find your best boating experience; we aim to meet your needs. If you are a tour provider, you hear from dozens of sales sites promising you the world. We’re different because we are real people on the dock, with decades of experience selling tours. We know your rides, we know the Bay. We have a commitment to in-person excellence, and we have the experience to give one on one support to our customers and partners.

We only sell the best

We work with the highest-rated and reviewed tour providers in the Bay Area. If you’re a traveler looking for a one-of-a-kind experience, a company seeking a truly memorable team adventure, or a group wanting to celebrate like never before, we are here for you.

If you are a tour provider looking for a true sales partner with real experience - not just a business listing - and believe we have what it takes, we would love to speak with you.

Rey Zegri (Owner)

Rey left a career in outside sales for the tourism industry back in 2013. In early 2019 he founded Pier 39 Boat Rides & SF Boat Rides with the purpose of providing the highest-level tour options for our guests. To that end we now operate Three sales locations on world famous Pier 39 in San Francisco as well as sfboatrides.com.

Our goal is to become the go-to location for premium boating experiences on the San Francisco Bay. If you want the best, you’ve come to the right place.